{"id":4568,"date":"2015-03-09T19:15:30","date_gmt":"2015-03-09T23:15:30","guid":{"rendered":"https:\/\/futurpreneur.ca\/?p=4568"},"modified":"2024-02-14T10:38:25","modified_gmt":"2024-02-14T15:38:25","slug":"a-successful-business-begins-with-the-right-vision","status":"publish","type":"post","link":"https:\/\/futurpreneur.ca\/en\/blog\/a-successful-business-begins-with-the-right-vision\/","title":{"rendered":"A Successful Business Begins With the Right Vision"},"content":{"rendered":"<p><em>Leyla Razeghi, Ind Eng, MBA Strategy, Strategy Consultant and Coach, Toronto, ON<\/em><\/p>\n<p>What is the first thing you need to start a business? Most people immediately answer: a business name, the right product, a logo and a <a href=\"https:\/\/futurpreneur.ca\/en\/resources\/start-up-business-planning\/crash-courses\/sales-marketing-getting-the-most-from-your-website\/\">website<\/a>. While all of those are things that you do need, at the beginning, you need to focus on the basics of your business strategy.<\/p>\n<p>Your purpose, mission and vision will guide you to make the right decisions, will keep you motivated in your journey and will help you distinguish yourself from your competition.<\/p>\n<p>In this competitive business world, you need to start by defining what makes you different, and what motivates you. This is your purpose as a business owner and is the answer to the question: <em>\u201cwhy did you start this business?\u201d<\/em> No, the answer is not \u201cmoney\u201d, that is just a nice side effect when you\u2019re achieving your goals!<\/p>\n<p>After you have defined your purpose, you need to figure out your mission and your vision. These two concepts get confused frequently. I find that the better way to explain them is:<\/p>\n<p><strong>Mission:<\/strong> How things would look tomorrow or in the near future, if everything went amazingly.<\/p>\n<p><strong>Vision:<\/strong> Where you see yourself ideally in around 5 years. It must be very ambitious but realistic.<\/p>\n<p>Your vision helps you stay motivated and make sure you are on the right path, every activity you do should take you closer to achieving this ultimate dream.<\/p>\n<p>Once you have defined these basic concepts of strategic planning, you need to move forward and define specific, executable and measurable objectives that will take you closer to your vision.<\/p>\n<p><strong><em>Check out this Futurpreneur Canada <\/em><\/strong><a href=\"https:\/\/futurpreneur.ca\/en\/resources\/how-to-work-with-a-mentor\/crash-courses\/mentorship-supporting-your-vision-and-values\/\"><strong><em>crash course<\/em><\/strong><\/a><strong><em> on the importance of your mentor supporting your vision and values.\u00a0<\/em><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Leyla Razeghi, Ind Eng, MBA Strategy, Strategy Consultant and Coach, Toronto, ON What is the first thing you need to start a business? Most people immediately answer: a business name, the right product, a logo and a website. While all of those are things that you do need, at the beginning, you need to focus [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[15,10],"tags":[],"class_list":["post-4568","post","type-post","status-publish","format-standard","hentry","category-entrepreneurship","category-futurpreneurs-and-partners"],"acf":[],"_links":{"self":[{"href":"https:\/\/futurpreneur.ca\/en\/wp-json\/wp\/v2\/posts\/4568","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/futurpreneur.ca\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/futurpreneur.ca\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/futurpreneur.ca\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/futurpreneur.ca\/en\/wp-json\/wp\/v2\/comments?post=4568"}],"version-history":[{"count":0,"href":"https:\/\/futurpreneur.ca\/en\/wp-json\/wp\/v2\/posts\/4568\/revisions"}],"wp:attachment":[{"href":"https:\/\/futurpreneur.ca\/en\/wp-json\/wp\/v2\/media?parent=4568"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/futurpreneur.ca\/en\/wp-json\/wp\/v2\/categories?post=4568"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/futurpreneur.ca\/en\/wp-json\/wp\/v2\/tags?post=4568"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}