Radiant ambitions: Oumar Bah’s journey to revolutionize skincare

For Oumar Bah, his entrepreneurship journey started early.

Growing up, he spent his time in two very different places—his mom’s pharmacy and his dad’s construction sites. One was about care and healing. The other was about building from the ground up. Together, those experiences shaped a big dream: to create his own line of skincare products.

“I always wanted to learn how to make skincare,” Oumar says. “Helping my mom in her pharmacy and watching her create solutions for skin problems really stuck with me. I knew I wanted to do something like that too.”

Today, that dream has taken shape through Cosmepharm, a Cowansville, Quebec-based family-run business that manufactures and distributes dermocosmetic products. Their signature line, Radiant Skin, stands out for its multitasking formulas. “Each product of our brand addresses multiple skin issues in a single product,” Oumar explains. The result? High-end skincare that remains accessible and affordable compared to competitors.

But even with strong products, Oumar knew there was a missing piece. “Our biggest hurdle was marketing,” Oumar explains. “We didn’t have the experience, and the costs can add up quickly. We also didn’t know how to use digital marketing to turn interest into sales.”

To tackle these challenges, Oumar joined the Futurpreneur DIY Marketing program, sponsored by Empower by GoDaddy.

The program included:

Live expert-led training with marketing coach Fortune Ibare-Jones

Flexible self-paced modules to fit busy entrepreneurial schedules

A focus on tools like AI, SEO, and social media to grow online presence

A $1,000 marketing grant to help put strategies into action

This flexible mix of live coaching and self-paced learning helped Oumar and other participants to build a marketing plan that truly fits their business’ needs.

“The program showed me how to refresh our branding across our website and social media. It also taught me how to use SEO keywords to stand out online.”

Oumar also discovered new ways to work smarter: “We learned how AI tools can make us more effective and boost productivity without breaking the budget.” With this fresh knowledge, he plans to use email marketing, retargeting, and online communities to convert more prospects into customers.

And he’s not doing it all alone. “We will entrust social media management to digital marketing specialists to make sure our message is clear and consistent.” Thanks to the $1,000 grant awarded after completing the program, Oumar is ready to put these new strategies into action.

Looking ahead, Oumar’s vision for Cosmepharm is both ambitious and grounded: “In the coming years, we want Cosmepharm to become a local and international reference in dermocosmetics—known for reputation, quality, solutions, and innovation.”

But it’s not just about business growth. Oumar is also passionate about giving back. “We want to help fund community organizations that support mental health and other causes like ADHD,” he shares.

To anyone just starting out, Oumar delivers this message: “Believe in yourself, empower yourself, and unleash the entrepreneur within. The entrepreneurial journey is full of ups and downs, but through the storms, you build yourself.”

Looking to start, buy or grow your business?

The Futurpreneur Black Entrepreneur Startup Program (BESP) could be your gateway. Along with financing and one-on-one support, you’ll also gain access to exclusive programs— like the DIY Marketing program, sponsored by Empower by GoDaddy that helped Oumar take his brand to the next level.

Learn more about how BESP can help bring your entrepreneurial vision to life today, here.

Launched with Pride: A Q&A with 2SLGBTQIA+ Futurpreneurs Jackie Toner and Christina Owczarek

Pride Season is a time to uplift and celebrate the voices, identities and contributions of 2SLGBTQIA+ communities — including the bold and brilliant entrepreneurs breaking barriers and building businesses on their own terms.

In Canada, 2SLGBTQIA+-owned businesses contribute an estimated $22 billion to the economy and employ more than 435,000 people. According to the Canadian Gay and Lesbian Chamber of Commerce, there are over 100,000 such businesses across the country. Yet despite their significant impact, these entrepreneurs continue to face barriers: less than 1% of venture capital funding goes to 2SLGBTQIA+ founders, and nearly half say they’ve felt the need to hide their identity in business settings.

At Futurpreneur, we proudly support diverse founders every day of the year. This Pride Season, we’re spotlighting two inspiring 2SLGBTQIA+ entrepreneurs who are building more inclusive spaces through passion and purpose:

Jackie Toner, Founder of The Woods(wo)man, is carving out space — literally and figuratively — for creativity, representation and inclusion in the traditionally male-dominated world of woodworking.

Christina Owczarek, founder of XhAle Brewery, believes in “making the world a better place one pint at a time.” Through her craft beer business, she’s brewing more than just world-class ales — she’s cultivating connection, community and celebration in every sense.

Read on as Jackie and Christina share their journeys as 2SLGBTQIA+ entrepreneurs, the inspiration behind their businesses and what Pride means to them.

What does Pride Season mean to you personally and professionally as an entrepreneur?

Jackie: Pride Season is a fine line. On one hand, it’s powerful to be seen and celebrated — but on the other, 2SLGBTQIA+ folks don’t stop existing the other eleven months of the year. Meaningful support means also showing up when it’s quiet. That said, I really listened to my community and realized I was missing something in my own offerings — representation. So, I launched a Pride Collection that reflects 2SLGBTQIA+ identities not just as a moment, but as something folks can carry with them year-round.

Christina: It’s Pride all year for us. It is a special month, but we do the work all year round. We are social ventures, loud advocates and intentionally take up space 12 months a year. We participate, support and work with other 2SLGBTQIA+ organizations, non-profits and businesses ongoing as part of our core values and community strengthening efforts. Unfortunately, we have also been pushed out of spaces during Pride because we can’t supply monetary transactions or support like other craft breweries who aren’t minority representation owned and run.

What have been some of the unique challenges or breakthroughs you’ve encountered as a 2SLGBTQIA+ entrepreneur?

Jackie: Running Woods(wo)man Woodworking as a 2SLGBTQIA+ entrepreneur has been both challenging and deeply affirming. In a male-dominated craft and rural setting, I’ve often felt like I was forging a path without a map. Visibility remains a barrier — especially for rural 2SLGBTQIA+ entrepreneurs, who are often excluded from urban-centred funding and community spaces. Still, building a business on my own terms has allowed me to create something different: a space where 2SLGBTQIA+ folks, women and marginalized makers aren’t just included — they’re centred. One of the most powerful moments is when someone walks into my booth and says, “I’ve never seen myself in this space before — until now.”

Christina: Being in Alberta comes with its own challenges — especially in today’s political climate, where progressive policies and openness to difference are being rolled back. Our company has been doxed online for being vocal advocates in our community. We’ve lost accounts, revenue and event partnerships for speaking out on harmful gender policies that directly affect us and our community. As 2SLGBTQIA+ entrepreneurs in STEM and craft brewing, we’re often doubted and have to work twice as hard to earn respect and recognition. And yet, we’ve built a loyal following of people who share our values.

What’s one moment of Pride (pun intended!) in your entrepreneurial journey that you’d love to share with us?

Jackie: One moment that continues to stick with me is the first time I ran my bowl-turning course specifically for women and gender-diverse individuals. The course was designed to be a welcoming, inclusive space — a direct response to the many folks who told me they had previously felt unwelcome, unsafe or out of place in traditional woodworking environments. One student said, “This is the first time I’ve felt like I belong in a shop space.” That moment reminded me exactly why I do this: not just to teach skills, but to help carve out spaces where people can show up fully as themselves and feel powerful doing it.

Christina: Probably when we collected our first Canadian Brewing Award in Vancouver. A longtime industry peer quietly acknowledged that not only was this a big a deal to get an award, but the fact that we’ve done it when the world constantly pushes back on you being who we are what we do is even bigger. He saw me, and us in that moment with absolute vulnerability that it brought me to tears.

How has Futurpreneur supported you on your entrepreneurial journey?

Jackie: Futurpreneur gave me the tools to turn my vision into something tangible. With the financial support they provided, I was able to scale my business to a point where I could hire and collaborate with other women and 2SLGBTQIA+ folks. That was a pivotal shift — not just building something for myself, but creating opportunities for others in my community. In a market that often feels divided or exclusionary, it meant everything to be able to grow a business that could hold space for shared values, inclusivity and dignity.

Christina: Honestly, when I received my Futurpreneur loan, there was no diversity programming in place. As a new Canadian, single, 2SLGBTQIA+ woman who lost her job due to COVID, I qualified for the bare minimum — lacking collateral, credit history or a guarantor, despite having over a decade of experience. It’s been encouraging to see Futurpreneur open the annual accelerator to more than just top performers — recognizing that access to capital and lived experience matter.

Ready to launch or grow your business? Futurpreneur supports young entrepreneurs from many diverse communities across Canada. Learn more about Futurpreneur’s flexible, equity-free loan with mentorship and resources here.

Built in Vancouver: Young, ambitious and changing the game

Vancouver stands out as a vibrant hub for entrepreneurship in Canada.

According to the City of Vancouver, approximately 80,000 businesses call Vancouver home, with a remarkable 98% classified as small businesses (employing fewer than 50 people). A significant 54% are self-employed individuals, while the remaining 46% have one or more employees. While small businesses are the predominant type, the majority of employees in Vancouver work for larger companies. However, StartUp Blink ranks Vancouver second in Canada for startup growth, just behind Toronto.

Each May, Vancouver Startup Week celebrates this dynamic ecosystem. Let’s shine a light on three inspiring Vancouver-based businesses supported by Futurpreneur, each demonstrating the innovation and drive that define the city’s entrepreneurial spirit.

Honest Camper

Futurpreneur: William Jarvis

Product: Fully-equipped rental vans

Website: https://www.honestcamper.com/

Honest Camper offers premium, fully equipped camping van rentals for those eager to explore the stunning Pacific Coast and interior. Inspired by a memorable road trip, founder William Jarvis wanted to share the experience of connecting with nature. Operating from Coquitlam, BC, Honest Camper also has a presence in San Francisco, ensuring year-round business. They provide an opportunity to escape the everyday and embrace the freedom of the open road.

Risa Vancouver

Futurpreneurs: Rid and Sal Sayyal

Product: Upcycled handbags

Website: https://risavancouver.com/

Risa Vancouver is a family-owned business crafting beautiful bags from upcycled leather. Led by two sisters, Rid and Sal Sayyal, they are committed to sustainability and ethical production, partnering with women artisans in India. Their mission is to blend affordable luxury with environmental responsibility, creating stylish, high-quality bags that contribute to a cleaner planet, one bag at a time.

Double Sunrise

Futurpreneur: Stephanie Baker

Product: Women’s clothing

Website: https://www.doublesunrise.ca/

Double Sunrise is a women’s clothing brand born from a desire for empowering apparel. Founded by Stephanie Baker in 2020, their collections draw inspiration from tropical getaways and timeless designs, offering pieces that evoke a resort-wear feel. With a focus on mindful fabric choices and smaller production runs in Vancouver, Double Sunrise champions both style and sustainability.

At Futurpreneur, we’re proud to support the energy and vision of young entrepreneurs who are not only building innovative businesses but also strengthening the fabric of communities across British Columbia and the entire country.

Ready to build your own future? Futurpreneur offers startup loan financing with mentorship and resources to help young entrepreneurs across Canada start, buy or grow their businesses. Learn more about us.

Are you a Futurpreneur-supported entrepreneur? Want to showcase your products or services in our Futurpreneur Marketplace? Submit a quick application here to be featured on our year-round platform.

From sustainability to scalability: How Futurpreneur’s Growth Accelerator program is helping young entrepreneurs rethink their supply chains and sales strategies

When you’re growing a business, you can feel like you’re juggling a dozen tasks at once.

The Futurpreneur Growth Accelerator program, presented by Spin Master, Lexus Canada, and supported by National Bank, is designed to help young entrepreneurs like you sharpen your skills and tackle key challenges, from supply chain management to sales strategies. This program is about more than just growth—it’s about building a smarter, more efficient business.

Whether you’re learning how to streamline your supply chain, create a scalable sales strategy, or build meaningful connections, the Growth Accelerator helps you move forward. Let’s look at how four young entrepreneurs have already used the program to refine their businesses and push their ideas further.

Maria Olson: Building a values-driven supply chain

Maria Olson, founder of Fox & Thistle Mercantile in Chilliwack, BC, knows that sustainability isn’t just a trend—it’s a necessity. “I’ve faced challenges with finding packaging that is affordable, Canadian-made, and available in small quantities,” Maria explains. “It’s not just about cost—it’s about ethics, carbon footprint and space.”

Through the Growth Accelerator, Maria realized the importance of forecasting and inventory management. She’s now making smarter decisions on purchasing and planning, and is focused on finding more sustainable packaging solutions that reflect her values.

Usman Uzzi Sultoni: Aligning growth with operational efficiency

Usman Uzzi Sultoni, founder of Adventure Outdoors in Abbotsford, BC, faced a different challenge: operational consistency. “The biggest issue was dealing with delays from manufacturers and having too much stock of some products while running out of others,” Usman says. “That affects customer experience and cash flow.”

Through the Growth Accelerator, Usman learned to streamline his operations by focusing on supplier relationships, regular inventory counts and centralizing his systems. He’s now well on his way to a more organized and efficient business.

Grant Guenkel: Turning events into opportunities

Grant Guenkel, who runs Mister G’s Cookhouse Corp. in Southampton, ON, turned his mobile BBQ catering business into a year-round operation. “I realized I needed to think beyond the product. It’s about creating an experience,” he says. Grant has now started partnering with local businesses for joint events to build a stronger presence, even during the off-season.

Christina Morrow: From organic growth to strategic selling

Christina Morrow, founder of Wicked Rose in Vancouver, BC, used to rely on organic growth through Instagram. But the Growth Accelerator Sales workshop showed her how to make the leap to wholesale. “Before, things felt scattered and not intentional,” Christina explains. With new strategies for outreach, prospecting, and lead generation, Christina is now building a more structured sales process.

2024 winners: DOUBL

The 2024 Growth Accelerator pitch competition saw DOUBL, founded by Jessica Bosman and Bryn Davis Williams from British Columbia, win the top prize. Their innovative approach to sustainable fashion, using AI to create made-to-measure bras, exemplifies the entrepreneurial spirit the Growth Accelerator nurtures.

Their success is a testament to how the Growth Accelerator program helps entrepreneurs turn their innovative ideas into successful businesses.

Ready to take your business to the next level?

The Growth Accelerator is your opportunity to gain the tools, mentorship, and resources to grow your business. Whether you’re refining your supply chain or scaling your sales, this program is the key to moving forward.

If you’re interested in learning more about the program, check out Futurpreneur’s Growth Accelerator page.

If you’re ready to take the next step in your entrepreneurial journey, learn more about Futurpreneur’s loan with mentorship.

Earth Day, every day: How shopping local supports sustainability and entrepreneurs in Canada

Every day is a great day to make eco-conscious choices. For young entrepreneurs, it’s an opportunity to grow their businesses sustainably, contributing to a healthier planet while also helping their communities. At Futurpreneur, we’re excited to highlight a few of the many young entrepreneurs who are helping shape a sustainable future through their innovative products. By supporting local businesses, we’re not just investing in entrepreneurs’ dreams—we’re also making a positive impact on the environment.

Sustainable shopping trends

According to recent data from Agriculture and Agri-Food Canada, half of Canadian consumers say they’re buying more sustainable products than five years ago. Eight in 10 Canadians value a sustainable lifestyle, and 65% feel they have a moral obligation to use environmentally friendly products. As we face the realities of climate change, 6 in 10 Canadians report that it’s their top concern.

Supporting sustainable products is not just good for the planet—it’s good business. The Canadian sustainable market is valued at approximately $25 billion, according to Statistics Canada. This shows that sustainability is more than a trend—it’s a significant industry with immense potential for growth.

Here are a few Futurpreneur-supported businesses from the Futurpreneur Marketplace offering local, sustainable options for eco-conscious shoppers:

Gleam & Glow
Product: Skin cream
Futurpreneur: Camilia Destteffano
Website: gleamandglow.ca

Gleam & Glow is a skincare brand focused on natural, plant-based ingredients that are organic, cruelty-free, and packaged in recyclable materials. This brand is not just about skincare—it’s about a holistic approach to wellness, encouraging healthy thoughts and emotions along with healthy skin.

Pinky Swear & Co.
Product: Scented candles
Futurpreneur: Alexander Farrow
Website: pinkyswearandco.com

Pinky Swear & Co. creates clean-burning, long-lasting candles from sustainably sourced coconut soy wax. Their products are phthalate- and paraben-free, and they collaborate with Canadian markets and charities to give back to their communities.

Cooks Who Feed
Product: Chef-designed aprons
Futurpreneur: Seema Sanghavi
Website: cookswhofeed.com

Cooks Who Feed is on a mission to fight food insecurity with fair trade, organic aprons. Made by marginalized women in India, every purchase helps provide meals to those in need. This business is all about creating a sustainable impact through small actions.

Origine en Vrac
Service: Sustainable grocery store
Futurpreneur: Jean-Philippe Miville-Deschênes
Website: origine-vrac.ca

Origine en Vrac is a zero-waste grocery store in Quebec, focusing on reducing single-use packaging. Customers bring their own containers to fill with organic, fair trade, vegan, and eco-friendly products, making it easy to shop sustainably.

At Futurpreneur, we are proud to support young entrepreneurs who are committed to making the world a better place through sustainable business practices. We’re here to help them turn their eco-conscious ideas into thriving businesses.

Interested in learning more?
Find out how Futurpreneur’s loan with mentorship can help you start and grow your sustainable business by visiting Futurpreneur’s startup resources.

Are you a Futurpreneur-supported entrepreneur?
Would you like to feature your products or services in the Futurpreneur Marketplace? You can fill out a short application here.

Looking to shop sustainably?
Check out the Futurpreneur Marketplace to discover more eco-friendly products and services from Canadian entrepreneurs.

Buying strength, building success: Kirsten Burns’ path to business ownership with #OwnersWanted

When Kirsten Burns took the leap from manager to owner of Tri Fit Training in Airdrie, Alberta, she stepped into a new phase of her career with confidence and purpose—supported in part by Futurpreneur’s #OwnersWanted Program.

Tri Fit is a performance-focused facility offering strength and conditioning, nutrition services and massage therapy. After managing the business for five years, Kirsten officially purchased it in October 2024. For her, it wasn’t a dream years in the making—but rather the right opportunity at the right time.

From opportunity to ownership

“Business ownership wasn’t on my radar,” says Kirsten. “But after years of helping grow the business on the management side, I saw a chance to make a bigger impact.”

That chance came when the former owners offered her the opportunity to take over. Kirsten was already embedded in the business and had a deep understanding of its culture, clients and potential.

Why buying a business made sense

Rather than building from scratch, Kirsten saw the value in buying a business with an existing customer base, operations and strong community presence. It wasn’t without challenges—especially when it came to understanding finances and navigating the legal side of a share purchase.

But she wasn’t alone. From the early stages of her journey, Kirsten connected with Futurpreneur through a referral from RBC’s small business team.

Tools for confident ownership

Futurpreneur supported Kirsten with startup loan financing, a mentor and access to practical tools and resources. These supports helped her fine-tune her business plan, build scalable systems and overcome early uncertainty around revenue.

Mentorship proved especially valuable. Kirsten’s mentor helped her strengthen her social media strategy and refine how she markets within her local community.

“Identifying my strengths and weaknesses early on helped drive our conversations,” she says. “My mentor’s background in marketing helped me build confidence in areas that didn’t come naturally.”

Listen to Kirsten’s top success strategies for buying a business in this audio clip.

Alberta challenges and community strengths

Running a business in Alberta brings unique considerations—from market volatility linked to the oil and gas sector to challenges in attracting top talent. But it also presents opportunities.

“There’s a strong entrepreneurial spirit here,” says Kirsten. “And Airdrie, while growing fast, still has a small-town feel. The local support for small businesses is incredible.”

Her advice for navigating these complexities? Stay informed and surround yourself with experienced professionals who can help guide your decisions.

Lessons from experience

Kirsten’s journey hasn’t been without hurdles. Two key ones were assessing the financial health of the business and navigating the legal complexity of a share purchase.

Thankfully, she leaned on her network of fellow entrepreneurs, as well as a skilled accountant and lawyer, to feel confident she was making the right move.

She also emphasizes the importance of having a clear transition plan. Working collaboratively with the former owners helped retain staff and maintain trust with clients.

Common pitfalls to avoid

From her experience and conversations with mentors and peers, Kirsten highlights several common mistakes young entrepreneurs should avoid:

Underestimating the time commitment required to run a business.
Overlooking the importance of a smooth transition with staff and clients.
Ignoring the need to manage cash flow, especially in the early days.

A new chapter, professionally and personally

Owning Tri Fit has given Kirsten more autonomy over her career but has also come with its demands. Wearing many hats has helped her grow in areas like leadership, problem-solving and decision-making.

“Being a business owner means rapid development in so many areas,” she says. “It’s been challenging—but incredibly rewarding.”

Thinking of buying a business? Here’s where to start

Kirsten encourages aspiring entrepreneurs to explore Futurpreneur’s #OwnersWanted program for insights, tools and real-world strategies to make business ownership a reality.

You can also learn more about Futurpreneur’s Startup Program, which offers startup loan financing with mentorship and resources—up to $75,000—here.

Want to learn more? Explore how #OwnersWanted helps young entrepreneurs on their journeys to purchase existing businesses in Canada.

Thank you to the Government of Alberta for supporting this initiative.

Celebrating four years of supporting Black entrepreneurs

In March 2021, the Futurpreneur Black Entrepreneur Startup Program (BESP), funded by RBC, launched with a clear mission: to provide Black entrepreneurs across Canada with access to the capital, mentorship, resources and networks they need to succeed.

Since then, the impact speaks for itself:

$20.5 million in loan financing and follow-on loan financing disbursed;

511 Black-owned businesses supported; and

50% of supported Black-owned businesses are women-led.

These numbers tell part of the story, but for me, BESP’s impact is personal.

Why this work matters to me

Like many Black professionals, I spent years in corporate spaces as the only Black woman in the room. I mastered code-switching, learned how to shape-shift to fit in, but the higher I climbed, the more disconnected I felt from my purpose.

In 2017, I walked away from corporate and started consulting. A lot of my time went to Black non-profits and grassroots organizations. I wanted to contribute to a community that was too often overlooked and underfunded.

Then BESP found me.

A friend sent me a job posting at Futurpreneur in 2022. I applied, thinking, “Why not?” But the more I engaged with the organization, the more I saw something rare: real commitment to diversity, not just in words but in action. A Head of DEI at the senior leadership level? In a climate where companies are quietly backing away from diversity efforts, that means something.

When the opportunity to lead BESP came, I took another leap. And it changed everything.

A program that’s reshaping the economic landscape

Let’s be real, Black entrepreneurs face systemic barriers that make success harder. Limited access to capital, a lack of mentorship, and fewer industry connections make it tougher to scale a business. According to BDC, 84% of Black entrepreneurs are the first in their immediate or extended family to own a business, a rate higher than their non-Black peers.¹ Despite these challenges, community support is strong, with 95% of Black business owners having previously supported another Black-owned business.

That’s why BESP isn’t just about financing; it’s about shifting the landscape entirely.

We’re not just investing in Black businesses. We’re investing in Black entrepreneurs—their ideas, their resilience, their ability to innovate and lead.

Take David Owasi, for example. He built Outreach Genius, an AI-driven marketing company in Winnipeg. In just 18 months, his team expanded tenfold, proving that Black tech founders are leading innovation in unexpected places.

Or Jayrell Diggs, who turned his frustration with juggling laundry and school into SudDrop, a Halifax-based fast-growing laundry service that’s now expanding beyond Nova Scotia. After winning a $10,000 Rock My Business Start-Up Award prize, he’s using his prize money to scale even further.

Beyond loans: The power of mentorship & community

Money is one thing. But access to mentorship, resources and networks? That’s where the real magic happens.

One of the most powerful aspects of BESP is that we’re not just handing out loans; we’re creating real connections. Having a mentor who understands your reality, who’s navigated the same barriers, changes everything. Because when you see someone who looks like you win, you realize you can win too.

Through financial literacy workshops, business planning support, and peer-to-peer connections, we’re making sure Black entrepreneurs don’t just launch their businesses; they successfully sustain and scale them.

Looking ahead: Expanding our reach

None of this would be possible without RBC. As BESP’s founding partner and biggest champion, RBC has been instrumental in turning a vision into reality. Their commitment to Black entrepreneurship isn’t just a pledge; it’s a game-changer. Thanks to their support, and additional loan financing from BDC, we’re reaching more Black entrepreneurs and helping them turn bold ideas into thriving businesses.

That means:

Expanding beyond major urban centers: because Black entrepreneurs exist everywhere, not just in big cities;

Strengthening post-disbursement support: with more marketing and financial workshops so that businesses can thrive after accessing their loans; and

Building more networking opportunities: because sometimes, the best business advice comes from another entrepreneur who’s been in your shoes.

The work doesn’t stop here. We’re just getting started.

This is just the beginning.

We’ve seen what happens when Black entrepreneurs get the right support: businesses grow, industries shift, new opportunities open up and economies flourish.

BESP is here to make sure that continues. Through mentorship, community, and the right resources, we’re backing Black entrepreneurs who are ready to build.

If you’re serious about taking your business to the next level, we’re here. Pull up. Let’s make it happen.

Startup your future, today! Learn more about Futurpreneur’s Black Entrepreneur Startup Program, click here.

Tamara Chanoine is Futurpreneur’s Director, Black Entrepreneur Startup Program. She is a bilingual marketing professional with a dynamic background of more than 15 years of experience, working with national and global brands across a mix of exciting fields like automotive, retail, government, non-profit organizations and creative agencies.

This path led her to Futurpreneur’s Black Entrepreneur Startup Program (BESP), leading a team of dedicated individuals who are committed to offering continuous support to Black entrepreneurs, helping them start up and expand their businesses.

Buying a business, building a future: How Lana Larson found success through #OwnersWanted

When Lana Larson was ready to take the next step in her career by purchasing an existing business, Futurpreneur’s #OwnersWanted program provided her with the support she needed to make that goal a reality.

Passion, resilience and a commitment to quality healthcare—these are the driving forces behind Lana’s journey from registered nurse to business owner. With over a decade of experience in pediatric nursing, she recently took a bold step by acquiring Aim Nursing Services Inc., a private nursing company specializing in pediatric care in Edmonton.

For Lana, entrepreneurship isn’t just about running a business—it’s about creating meaningful change in her community while balancing life as a mother of three.

From nurse to business owner: A natural progression

Lana’s path into healthcare started with a diploma in physical and occupational therapy assistance from MacEwan University, followed by a Bachelor of Science in nursing from the University of Alberta in 2015. She built a career in pediatric medicine at the Stollery Children’s Hospital, trauma-informed nursing at the Edmonton Young Offender Centre, and homecare services.

Business ownership was always in the back of her mind. She had previously owned a dance studio at the start of her nursing career, so when Wendy King, founder of Aim Nursing Services, decided to retire, Lana saw an opportunity. She knew she could continue Wendy’s legacy while bringing new energy to the business.

Balancing business, family and passion

As a mother of three, flexibility was key in Lana’s decision to take over Aim Nursing Services. A quote she once read resonated deeply:

“If your business or job allows you to pick up your kids from school and attend all their events, you’re already successful,” says Lana.

This realization gave her the final push to embrace business ownership, creating a career that supports both her passion for healthcare and her commitment to family.

Want to hear Lana’s top success strategies for buying a business? Listen to her insights and practical advice in this short audio clip.

A new path to business ownership

Many young entrepreneurs assume that starting a business from scratch is the only way forward. But buying an existing business can be a smart and rewarding path to entrepreneurship.

In fact, 76% of Canadian business owners plan to exit their business in the next decade and 54% say their biggest challenge is finding the right buyer. With the support of Futurpreneur’s #OwnersWanted program, more young entrepreneurs like Lana can take advantage of these opportunities.

Overcoming challenges with mentorship and startup loan financing

One of the biggest hurdles Lana faced was securing startup loan financing. Traditional banks required proof of ownership before approving a loan, yet she couldn’t purchase the business without one—a frustrating cycle.

That’s when she found Futurpreneur’s #OwnersWanted program through a Google search. The program provided her the knowledge and confidence she needed to acquire Aim Nursing Services—a game-changing opportunity. Lana turned to Futurpreneur’s Core Startup Program to secure a loan to make the purchase a reality.

Beyond loan financing, mentorship has played a crucial role in her success. Having a mentor outside the healthcare industry has given her a fresh perspective on running a business, helping her move from a nurse’s mindset to a strategic business approach.

Lessons learned in entrepreneurship

Lana’s journey has been filled with valuable insights. Here’s what she’s learned:

Do your due diligence. Understand why the seller is selling and ensure the business aligns with your goals.

Get financial clarity. Work with an accountant and create a solid business plan before committing.

Be patient with yourself. Running a business is a learning process—embrace the challenges as part of the journey.

Invest in mentorship. Having an experienced advisor can provide guidance and support in unexpected ways.

The impact of business ownership

Since taking over Aim Nursing Services, Lana’s life has changed profoundly. She now has the flexibility to drive her kids to school, volunteer in their classrooms, and take time for herself when needed.

Professionally, stepping into a leadership role has been a major adjustment, but she’s embraced the challenge. The learning curve is steep, but she reminds herself daily:

“I’m constantly growing into my role as ‘the boss’—and that’s okay.”

Thinking of buying a business? Here’s where to start

If you’re an aspiring entrepreneur considering buying an existing business, Futurpreneur’s #OwnersWanted program can help you build your knowledge and confidence to make your business ownership goals a reality.

You can also learn more about Futurpreneur’s startup loan with mentorship and resources, up to $75,000, here.

Want to learn more? Explore how #OwnersWanted helps young entrepreneurs purchase existing businesses in Canada. Click here

Thank you to the Government of Alberta for supporting this initiative.

Changing lives, one coat at a time: Futurpreneur Jordan Britton’s journey from idea to impact

Entrepreneurship is a journey—exciting, unpredictable, and filled with both challenges and opportunities. For Alberta-based entrepreneur Jordan Britton, founder of Warm Social Co., that journey has been shaped by his Indigenous identity and a deep commitment to making a difference.

What started as a simple idea—ensuring people have proper winter coats—has grown into a mission-driven business making a community impact. Jordan’s story is a testament to the fact that entrepreneurship isn’t just about making money; it’s about creating real, lasting change.

Embracing identity and purpose

For Jordan, launching a business has been as much about self-discovery as it has been about entrepreneurship.

“Being Indigenous is a complex thing… but meeting strong Indigenous role models really helped me embrace my identity,” he shares.

His heritage has been a key element in navigating the challenges of business ownership.

But Warm Social Co. is about more than just coats—it’s a movement. Jordan believes business should be a force for good, and his company proves that success and social impact can go hand in hand. His mission is simple: no one in Canada should have to endure harsh winters without a proper coat. That’s why Warm Social Co. follows a one-for-one model, donating one equal article of outerwear for every single purchase.

Entrepreneurship with empathy

Before launching Warm Social Co., Jordan worked as a counselor for seven years. He saw families struggling to afford warm clothing—an issue that was both urgent and solvable. That’s when the idea clicked.

“We want to make sure that every single Canadian who needs a winter coat gets one,” Jordan explains.

This deep sense of empathy—honed through years of working with vulnerable communities—became the foundation of his business. His story highlights a key lesson: empathy drives innovation. The best business ideas don’t just fill a gap in the market—they solve real problems and improve lives.

Watch Jordan’s story

See how Jordan turned a simple idea into a thriving, impact-driven business.

Turning an idea into a sustainable business is no small feat, but Futurpreneur’s Indigenous Entrepreneur Startup Program was a game-changer for Jordan. Over the past two years, the program has provided him with essential funding, mentorship, and resources to help grow Warm Social Co.

“I would not have seen the growth I’ve had over the last two years without Futurpreneur’s support,” he says.

Beyond financial support, Jordan credits his mentors and the connections he made through Futurpreneur as some of the most valuable aspects of the program.

“Amazing people at Futurpreneur. Would work with them again,” he adds.

For Jordan, having a supportive and passionate entrepreneurial community has made all the difference. And while he’s proud of how far his business has come, he’s even more excited about what’s ahead.

Key takeaways from Jordan’s entrepreneurial journey

Jordan’s experience offers valuable insights for any aspiring entrepreneur:

Embrace your identity – Your background, culture and experiences can shape your business in powerful ways.

Entrepreneurship is about impact – A business isn’t just about profit; it’s about making meaningful change.

Empathy drives innovation – The best business ideas solve real-world problems.

Resilience is key – Overcoming challenges and staying committed to your vision is essential.

Mentorship matters – Learning from experienced entrepreneurs can be a game-changer.

Funding fuels growth – A great idea needs financial support to scale—seek out funding opportunities.

Surround yourself with the right people – A strong support network makes all the difference.

Stay true to your mission – Let your purpose guide every business decision.

Your turn: Start your entrepreneurial journey

Are you an Indigenous entrepreneur ready to turn your idea into a thriving business? Futurpreneur’s Indigenous Entrepreneur Startup Program provides loan financing, mentorship and support to help you start, buy or grow your small business. Apply today and take the first step toward making your vision a reality.

Turning passion into purpose: Three entrepreneurship lessons from Richa Gupta and Kailey Gilchrist

Richa Gupta, Founder of Good Food for Good, and Kailey Gilchrist, Founder of NONA Vegan, are on a mission: transforming their passion for food into purpose-driven, successful businesses.

Richa launched Good Food for Good, a B Corp-certified company to offer organic condiments and sauces with no added sugar, dairy, wheat or preservatives.

Kailey turned her love for plant-based food into NONA Vegan, a thriving business producing a variety of lactose-free, gluten-free vegan sauces.

Two entrepreneurial stories that began 10 years ago. Two inspiring women entrepreneurs with practical advice for aspiring business owners.

Richa and Kailey were panelists in a virtual session co-hosted by Futurpreneur and Business Development Bank of Canada (BDC) during StrikeUP 2025, Canada’s leading digital conference for women entrepreneurs.

Here are three essential lessons from their entrepreneurial journeys:

1. Know your industry inside and out

Both Good Food for Good and NONA Vegan were born with the same purpose: making good food and using it to create a positive impact. They also aimed to fill a market gap.

Richa was looking for healthy, no-sugar, no-preservative sauces to feed her four-year-old daughter. “I was working in the food industry, and the more I learned, the more I questioned what I was feeding my child. I was putting ketchup on her potatoes while taking away her cookie, without realizing that a teaspoon of ketchup contains the same amount of sugar as one cookie.”

Around the same time, Kailey was working in a health food store and searching for tasty, healthy vegan sauces. “Nobody was making a bottled vegan Alfredo sauce or a cashew cheese sauce back then. I had the knowledge and the passion, and after my mom passed away, I needed something to channel my grief. Cooking was my way of staying connected to her.”

While industry experience isn’t a requirement for starting a business, both entrepreneurs emphasize the importance of understanding the market before launching.

“Know everything possible about your industry: the data, the numbers, the product categories. No matter what industry you enter, deep dive into it—understand how it works, the supply chains, the key players. This is all crucial,” explains Richa.

This knowledge will be invaluable when sourcing ingredients or building reliable supply chains. “I’ve worked with seven different co-packers in the past 10 years,” says Kailey. “Mastering your industry helps you pivot quickly when needed.”

2. Let your purpose and values guide your business decisions

Both Kailey and Richa built purpose-driven businesses. Through conscious sourcing, responsible production and a commitment to quality, their companies prove that success isn’t just about profit—it’s also about making a positive impact.

“I’ve always been passionate about inclusivity. At NONA Vegan, we say, ‘Tutti a tavola,’ which means ‘Everyone to the table.’ This applies across all aspects of life—who you are, who you love and what you eat. Everyone should feel included,” says Kailey.

The way a business communicates shapes how customers perceive the brand and builds trust. “I always ask my team to pay attention to the words we use. Instead of saying, ‘This is crazy,’ or ‘I felt paralyzed,’ we say, ‘This is wild,’ or ‘I felt frozen.’ Ultimately, it’s about living your brand values,” Kailey explains.

At Good Food for Good, every purchase helps someone in need. “We’ve donated over two million meals through partnerships with food banks and nonprofit organizations,” says Richa. “Our values drive our decisions. It’s about good food—and food for good. The food I create for others is the food I’d serve my family.”

3. Reach out for help—you don’t have to do it alone

Both entrepreneurs credit the support they received early on from Futurpreneur and BDC, along with other entrepreneurship-focused organizations, as key to their success. From Futurpreneur’s business plan writer and BDC’s cash flow forecast to loan financing, networking and mentorship, ecosystem support is essential.

“Put aside that first-time founder ego. Ask for help,” says Kailey, encouraging entrepreneurs to lean into their communities. “Go to events—you never know who you’ll meet. Entrepreneurship can be lonely, but knowing others are going through the same challenges is reassuring. There’s so much to learn from each other’s successes and struggles.”

For young, first-time entrepreneurs, it’s crucial to seek advisors with proven track records, adds Richa. “There’s a great network of support out there. The financing, planning, connections and visibility are invaluable. I have a business degree, but I had never run a business before. The advice and support I received over the years were priceless.”

Learn more about Futurpreneur’s loan financing with mentorship and resources for young entrepreneurs, here.

You can learn more about how BDC supports women entrepreneurs, here.

StrikeUP 2025 registrants can re-watch content from the conference, here.

This article is presented in partnership with:

Business Development Bank of Canada (BDC)

Bringing plant-based protein to Canadian shelves: A Q&A with Futurpreneur Li-an Delos Reyes

This story is presented as part of My Canadian Startup, a newcomer entrepreneur initiative presented by Futurpreneur and TD through its corporate citizenship platform, the TD Ready Commitment.

When Li-an Delos Reyes moved to Petty Harbour, Newfoundland from the Philippines in 2018, she was on the hunt for a product she needed but couldn’t find—breastfeeding coffee, a decaf drink made for nursing mothers. Instead of giving up, she created her own and quickly found a market for it at local farmers’ markets.

Her entrepreneurial spirit led her to another gap in the market—shelf-stable, plant-based protein. Once again, she couldn’t find what she was looking for, so she decided to make it herself. This time, instead of relying on investors, she turned to Futurpreneur to help launch Brother Sprout, a business that has grown beyond her wildest dreams.

What inspired you to start your own business in Canada?

I’ve struggled with digestive issues for a long time, and my health was declining. People kept suggesting I try a plant-based diet, so I did—and within a month, I thought, why didn’t I try this earlier?

But in Newfoundland, I noticed most people who went plant-based relied on tofu or Beyond Burgers. I kept wondering, why aren’t there more shelf-stable, plant-based protein products? Since I couldn’t find what I wanted, I decided to make it myself and see if people would buy it.

I started researching how to create a long-lasting meat alternative, but as a newcomer, I was still establishing myself. Financially, I wasn’t in a position to launch a business from scratch without support.

What are some of your biggest wins since launching your business?

The first big milestone was rebranding and redesigning my product with professional packaging. With the help of my Futurpreneur loan, I bought my first round of inventory, and being able to sell it successfully was a huge moment for me.

The second milestone was landing a national retail partnership with Loblaws. Seeing something that started as a small farmers’ market product now available nationwide is overwhelming in the best way. I’m incredibly grateful.

How did Futurpreneur support your entrepreneurial journey?

I participated in Futurpreneur’s Rock My Business workshop, where I learned about cash flow planning and accessed free business resources. The financing I received covered critical startup costs—things that often aren’t funded elsewhere, like marketing and launching.

One of the biggest game-changers was my Futurpreneur mentor, who had deep experience in the plant-based industry. They helped me refine my branding and messaging so that it truly resonated with my target market. The Futurpreneur loan also allowed me to turn my small farmers’ market business into a professional product now available across Canada.

Are you a newcomer entrepreneur looking to start, buy or grow a business in Canada? Learn more about My Canadian Startup, here.

What advice would you offer to newcomer entrepreneurs starting their businesses in Canada?

Find the right mentors. You need people who understand the market and can guide you. Futurpreneur was always there when I had questions—they would follow up with me instead of the other way around, which made me feel truly supported.

Do your market research. Know your customers—who they are, what they want, and how to convert them into buyers. I started by chatting with people at farmers’ markets, asking why they bought my product and what they liked about it. That simple approach helped me see an even bigger market opportunity—like parents looking for high-fiber options for their kids.

What’s the most important thing you’ve learned about yourself as an entrepreneur?

I’ve learned that if I never tried, never failed, and never made mistakes, I wouldn’t have discovered my ability to create something out of nothing.

Starting a business as a newcomer was challenging, but every obstacle taught me something valuable. This journey has shown me that resilience, adaptability, and trusting in my ability to keep moving forward are key to long-term success.

Want to start your own business in Canada? Discover the free resources, mentorship, and support available through My Canadian Startup!

Presented by TD Bank Group

Bringing vibrant African-inspired decor to Canada: A Q&A with Futurpreneur Prima Mabonzo

This story is presented as part of My Canadian Startup, a newcomer entrepreneur initiative presented by Futurpreneur and TD through its corporate citizenship platform, the TD Ready Commitment.

When Prima Mabonzo moved to Canada, she quickly realized something was missing from the interiors around her—vibrancy and colour. Inspired by her African heritage, she launched Kisina Déco in 2018 to bring bold, African-inspired home decor to Canadian households.

Building a business as a newcomer comes with challenges, from understanding regulations to securing financing. Prima shares her entrepreneurial journey and advice for fellow newcomers looking to turn their business ideas into reality.

What inspired you to start your own small business in Canada?

Where I’m from in Africa, clothing and home decor are vibrant and full of colour. When I moved to Canada, I noticed a lack of colour around me—homes felt very similar. Over time, I started imagining a business that could bring African-inspired decorative accessories to Canadian homes, blending traditional craftsmanship with modern design.

What challenges did you face when launching your business?

The first challenge was understanding the Canadian regulatory system and market. Learning about customer preferences was crucial because a business’s success depends on identifying market gaps and positioning itself effectively.

The biggest challenge, however, was securing financing. My employment status made it difficult to access funding—no one wanted to finance me. Futurpreneur was the only organization willing to support me, and that made all the difference.

Looking to launch your own business in Canada? Explore free workshops, resources and support offered through My Canadian Startup, presented by Futurpreneur and TD Bank Group.

What pitfalls would you advise new entrepreneurs to avoid?

Focusing too much on the product and underestimating the importance of marketing and communication. Where I come from, businesses grow mainly through word-of-mouth. That works in Canada too, but you can’t rely on it alone—you need a strong online presence and marketing strategy to reach a wider audience.

How did Futurpreneur’s loan with mentorship impact your business success?

It was essential. I had my business plan, but I needed equipment and raw materials to get started. The mentorship program helped me make smart decisions at the right time.

When you’re starting out, it’s easy to want to do everything at once, but that can be overwhelming. My mentor helped me focus on priorities, guiding me toward building a strong foundation for my business.

What’s the most important lesson you’ve learned about doing business in Canada?

The first challenge is understanding Canadian culture and customer expectations. As newcomers, we bring our own cultural perspectives, but business approaches aren’t always the same here. Taking the time to get to know your customers and adapt to the local market is key.

The second lesson is the importance of building a strong network. When you move to a new country, you don’t have the same support system you had back home. It’s important to rebuild that structure by networking and surrounding yourself with people who understand your vision and are willing to support you.

For me, I found a great community through Business Professional Women (BPW) Montreal, a businesswomen’s network where I volunteered. I always encourage entrepreneurs to look beyond incubators and get involved in their communities. Giving back can open doors in unexpected ways.

What strategies would you recommend to newcomer entrepreneurs launching a business?

Build your network early. Volunteering or working in Canada before launching your business helps you understand how things work here. Seeing the business world through a Canadian lens makes everything easier.

Learn from others. Observe what works for successful businesses and adapt those insights to your own venture.

Don’t go it alone. Seeking mentorship, connecting with peers, and engaging with your community will help you succeed.

Want to access startup loan financing with mentorship and tailored resources for Black entrepreneurs? Learn more about Futurpreneur’s Black Entrepreneur Startup Program (BESP).

Presented by the TD Bank Group